On-Site Optimization Tips for Job site?
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I am working on a job site that only ranks well for the homepage with very low ranking internal pages. My job pages do not rank what so ever and are database driven and often times turn to 404 pages after the job has been filled. The job pages have to no content either. Anybody have any technical on-site recommendations for a job site I am working on especially regarding my internal pages? (Cross Country Allied.com)
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When you say 'database driven', do you mean that your content is displayed via script? If so, getting that content indexed won't be easy. This is becoming a very common issue now that companies are going for a dazzling site rather than taking seo into consideration: http://www.brainhandles.com/techno-thoughts/does-google-index-dynamic-javascripted-content
If you are stuck with your investment on your current platform, I'd start creating static pages that target specific keywords rather than trying to get individual job pages indexed. You could have a static page specifically about "nurse practitioner jobs". Linking to individual opportunities would be labor intensive, but you could build a solid collection of well-targeted pages to get more impressions from organic search.
Link-building always helps, as you probably already know.
Good luck!