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Hi There While the CSS isn't ideal, it's ranking impact is likely in the .01% range of factors. There's lots of other things much more important. Did you see a drop in rankings or traffic when you installed the new theme? Or are you just afraid it will hold the site back from further in increase? I'd look more heavily into "local SEO". Here are a few sites and resources; http://www.localvisibilitysystem.com/ http://www.localseoguide.com/ http://moz.com/blog/everybody-needs-local-seo Local SEO involves getting your local listings in order, acquiring reviews etc. Moz also has a new Local service: https://moz.com/local/overview You can also check out something like http://www.whitespark.ca/ - they have some of the best Local SEO services. Secondly, you'd want to make sure your content is the BEST and most authoritative source of info about your industry in your general area. For example this page kind of just talks around the services, http://orange-restoration.com/services/san-diego-water-damage/ but if I were to be honest it feels as if it was written just to have content on the page for search engines. (ie: "san diego" and "san diego water company" appear over and over again. ) Instead you can focus the page as best as you can on helping to educate and inform the user. What would you teach a customer about water damage if they were standing right in front of you looking for help?

Unfortunately, there is no officially sanctioned method for blocking just a portion of a page from the index. As others have mentioned, there are tricks that might do it, but their effectiveness is inconsistent, and most of them will run the risk that Google could treat it as a red flag of some sort. More often, the results just end up being unpredictable (especially with JavaScript) and end up causing additional grief for your developers and visitors. Most of the time, if you're dealing with substantial amounts of content you don't want indexed, I'd look for other solutions, such as grouping that content or making sure more of your content on any given page is unique. Unfortunately, that depends a lot on why you want it blocked, so it's hard to give a one-size-fits-all answer.

Hey Nopsts!! Those other pages could be ranking higher due to many many other factors outside of PA & DA. Did I say many enough? lol I wouldn't focus your efforts on the authority of your site or pages as this really holds no weight in the SERPS. What are the social signals for your page? Trust and value of the links coming into your page? Etc. Dont fall into the trap door of Page Rank or Page & Domain Authority. It becomes the good ol hamster wheel that we all find ourselves running REAL fast in and getting nowhere. Hope this helps!!

I liked your article.  You had a lot of really good points.  I think that a lot of non-SEO savvy people are still trying to build links by leaving comments, so it's good to advise people not to do that! I still think you should go looking for Panda issues for this particular client though.  Yes, it's good to get rid of the unnatural links.  But, if Penguin was the only issue for this site then you really should have seen your drop at the time of a Penguin update and there was no Penguin update in May of 2014.

Thanks Marcus, Your Answer is really helpful. I have read a few of the pagination articles and agree they all say you don't need it 100%, but I needed some extra help understanding the issue. I think in this case no following secondary pages would be best because the content might look duplicated. When I do a inurl:dir site search I get back searchers indexing "high/low price" "most/least reviewed" etc. for products so that could be the issue there. Again thanks for your in depth response to help clear up my issue. -Reed

I would go with option 3 Alex. If you want to have most of your visibility aimed at Germany, then it makes sense to have the primary content on here and then have a site.com/en for the rest of the world. There is no reason to redirect everyone as soon as they get to you if you still have a primary audience. -Andy

Thanks Chris, I can't believe I didn't pick this up myself....taken away at looking at a more complex issue/solution. Much appreciated.

You can have multiple H1 tags , its okay to have them

Hi Nick, I noticed that as well it is definitely in the header, but it is currently not been found by tools that mimic google bot. I am running a DeepCrawl.co.uk scan of the site as we speak I will post it when it is finished. 3ULqxz4.png

The code.

It is not an issue of OSE not having found those links and pages, I can tell you all that with 1000% certainty. The domain and subdomain have massive authority and therefore would be deeply crawled, and are. Sitemaps are fine too.

Thank you, Eyepaq. It didn't crash our Google usage here at work, so I'm assuming it works a little differently than Rank Tracker. Sounds like it works just like Google analytics would, but I have no evidence to back that up.

Thank You!

Great! Please let us know how it goes so we can all learn more about it. Thanks!

Thanks very much to all you for your thoughts. Very helpful indeed.

Hi Jesse, Looking through our change log, it seems like our marketing team removed  "| Mobify" from all title tags on July 2nd. They did it because "Mobify" is already in the domain name and is generally mentioned on all pages, so they didn't feel like it was necessary to call it out in the title tags too. I'm going to add it back and see what happens. Will keep you posted! Best, Peter

I agree to avoid a domain such as: domain.com/kidney-dialysis-ckd-dialysis/article Your article URL will probably include a similar keyword and it does start to get too long/stuffy. I also agree that you want to setup an internal structure as described: Category > Article Name Where I differ is by including the category in the URL, I believe it is not needed. Instead, allow the URL to be the article name. Then, structure your website so that you have a strong category page for your main keyword phrase and include links to these articles (and vice-versa) as appropriate. Your internal link structure will tell Google just how important the main category page is for the main term and your supporting articles will be organized into categories through your UI & navigation structure. Setting it up this way will inform google how each piece of content is related and still allow for the article to be the main term in the URL structure. However, this is just a preference. You can include the category in the main URL structure and it may even be a big benefit to your site. I prefer the more direct URLs and enforcing the structure through UI & internal link design - I think it allows for more flexibility and attention on the article's terms.

I would usually say no but so many sites seem to link to that same page they are viewing... If you are doing it for schema markup in Google SERPs all their examples show linking to the last part of the breadcrumb, see google rich snippets If you want to inform users you can examine adding a text element for the last part but most just leave the last part as the page you are viewing.

Hi, It is worth remembering that Google may change the way your page title is shown in search results whenever they want, so it can be really hard to control them. You can read more here: http://searchenginewatch.com/article/2342232/Why-Google-Changes-Your-Titles-in-Search-Results  In terms of how to write good page titles, there are a couple of things to bear in mind: Write them with the user in mind - what would be most appealing to someone? Include keywords but don't include too many so that the title doesn't read well Keep them short and to the point (see link below) Don't duplicate them across pages, make sure they're all unique Moz wrote the following guide which you may find helpful. There is also a tool so that you can preview titles: http://moz.com/learn/seo/title-tag Cheers. Paddy

Hi there, I've seen and heard a few examples similar to yours where someone has tried to remove a Google penalty by redirecting to a new domain. In most cases, it hasn't really worked and as you've described, it seems to take a bit of time for the negative links to the old domain to take effect on the new one. If you think about it from Google's perspective, this makes sense. If you could just remove a penalty by moving to a new domain and doing a redirect, then that would be far too easy in most cases. If I were going to move to a new domain in order to escape a penalty, I think I'd probably not redirect the old pages and manually attempt to realign any good links I had so that they pointed at the new site. But this would definitely be a last resort, I'd rather do as much link removal and disavow as possible before trying to move to a new domain. Cheers. Paddy